Model unveils highway music problem to groom native expertise  | The Guardian Nigeria Information

Exterior view of a CFAO Motors dealership with a modern design, featuring a large glass facade, a red and white sign, and surrounding greenery. Reflecting their native expertise, the layout seamlessly blends form and function for an elevated customer experience.


CFAO Yamaha Motor Nigeria Restricted, a three way partnership of CFAO and Yamaha Motor Company Japan, has launched a marketing campaign referred to as the Highway Music Problem to encourage gifted Nigerian youths and foster creativity, tradition, and variety. 

Individuals are required to file a video utilizing a selected afrobeat developed for Yamaha, and create lyrics utilizing the proposed phrases by the model. Video entries are to be submitted earlier than November 21, 2022, utilizing the chosen hashtags #roadmusicchallengeng and #cfaoyamaha.

The winners of the problem can be rewarded with prizes price N5,000,000. The general winner would go residence with the grand prize of N1,000,000 and a 3.5kva Yamaha generator.

Managing director, CFAO Yamaha Motor Nigeria Restricted, Mrs. Sylvia Omlenyi, stated, “The Highway Music Problem has recorded large success in Ivory Coast, Cameron and Senegal and I’m very excited that we’re launching the problem in Nigeria. Leisure is certainly one of Nigeria’s largest exports and as most will agree, there’s a big selection of budding abilities in Nigeria. I’m assured that Nigeria will take this problem to a brand new degree of creativity. For CFAO Yamaha, that is greater than only a music contest; it’s a platform to advertise our native abilities, who’re ceaselessly unable to breakthrough resulting from lack of funding.”

To take part within the Highway Music Problem, the small print are on CFAO Yamaha’s social media pages; on Instagram (@cfaoyamaha) and on Fb (@cfaoyamahamotornigerialtd).

The bodily activation will begin in Enugu (November 3– November 5), adopted by Ibadan (November 7–November 10), and eventually in Lagos (November 11–November 14). 





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