- Social media has become a key tool for music discovery, and increasingly, monetization.
- Execs at TikTok, Roblox, YouTube, and Snapchat are betting on music as a driver for engagement.
- Here are 15 power players who are using social to shape the music industry in 2022.
2022 was a massive year for music on social media, as short-video apps like TikTok…