Sony Music UK A&R Preye Crooks Says 'Let Jamaican Artists Be … – DancehallMag

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Preye Crooks, holding a microphone, speaks at an event with colorful background lights and part of a bottle visible in the foreground.

Preye Crooks, an A&R executive at Sony Music UK, says Jamaican artists are not confined to a set of rules about lyrical content that determines whether the record label signs them or not.

“I think the issue with the content in the lyrics is not an issue which is just specific to Jamaica. It’s a conversation I’ve seen happen in England; it’s a conversation is France…I’m a big believer in letting artists be as authentic as they choose to be and they want to be, but you know, my main thing is just working with great music and great…