Vevo sees 56% surge in global Afrobeats and amapiano views – Music In Africa

This is according to recent report by analytics firm Chartmetric, as reported by Music Business Worldwide, which also shows that the total views for these genres surpassed nearly 4 billion globally.

“The sheer impact we’ve seen across the European and US music scene is unprecedented,” Vevo’s senior manager, music & talent, UK Jodeci Rampasard said. 

Afrobeats and amapiano are Africa’s dominant music genres, birthing some of the most successful popstars today, primarily from Nigeria and South Africa, the sounds’ respective…