Beat by Beat, Afrobeats Rewrites the Rules – THISDAY Newspapers

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A man with braided hair wearing a beige coat stands indoors, with a blurred tree in the background, exuding style reminiscent of Afrobeats flair.

Yinka Olatunbosun

Afrobeats’ ascent to global popularity has taken a dramatic turn. It began with jaw-breaking streams, topping charts, and winning prestigious awards, including the Grammys. Looking back, Tuface Idibia’s silhouette emerges as a pioneer. The singer evolved from being a Kennis Music discovery with the Plantashun Boiz trio to an international star. In the early 2000s, his hit song “African Queen” won several awards and was featured as a soundtrack in the Hollywood box office hit “Phat Girlz.” At the time,…