
Asa Asika may be best known as Davido’s manager, but there’s a lot more to the Afrobeats power player than meets the eye.
A quiet powerhouse in Nigeria’s entertainment industry, Asa Asika has carved out a dynamic career as a talent manager, A&R executive, show promoter, and co-founder of The Plug Entertainment. Since stepping into the scene as a teenager, he’s spent nearly two decades shaping the sound and culture of modern Afrobeats—often from behind the scenes.
Born on August 14, 1990, Asika’s rise is a testament to instinct, hustle, and vision. He skipped the…