Spotify has shared its Wrapped data for the year. As expected, it’s an insightful evidence of the commercial viability of African music, with the Sub-Saharan region announced as the fastest-growing in the world.
With a 114 percent growth in music consumption, Afrobeats has been the spur behind this blazing climb, with top artists such as Burna Boy and Ayra Starr doing great numbers all year.
The listens have come in from all over the world, highlighting just how much African music has become a global phenomenon. Few artists embody this…
