K.Keed Shares Hard-Hitting Truth About The Rap Music Industry

K.Keed Shares Hard-Hitting Truth About The Rap Music Industry. In the latest episode of the Choppin’.it Podcast, rising South African lyricist K.Keed delivered a raw, no-holds-barred lesson on the rap game—one you’ll never find in an academic syllabus.

When the podcast host asked, “What lesson has the rap game taught you that a textbook can’t?” K.Keed leaned in, paused for effect, and let his signature frankness fly:

“I say, shit is never sweet. Shit is not sweet at all—like, if you think it’s…