WHY I RATE: Keys The Prince – trenchtrenchtrench.com

Man wearing a puffer jacket and sunglasses smiles, showing gold teeth, and makes a call-me hand gesture against a plain gray background. Style inspired by Keys The Prince. Discover more looks at trenchtrenchtrench.com.

Name: Keys The Prince

Where He’s From: North London

When He Started: 2020

Genre: Afro-fusion

File Next To: NSG, J Hus, Kojo Funds

Sounds Like: “I take a lot of inspiration from old-school rap and Nigerian music—which I’m sampling a lot of right now. I love Nigerian culture as much as I do London culture, and I’m all about marrying the two together.”

First Music That Inspired Him: “This guy’s cancelled at the moment, but it’s Kanye West’s College Dropout album. And when I discovered J. Cole’s music, his…