Amapiano is one of South Africa’s biggest musical exports, thanks to its viral dance challenges and catchy beats. West African artists reflected on its influence
Though Amapiano is a music genre with Mzansi origins, South Africans often lack a proper understanding of its global reach.
Amapiano is currently South Africa’s most significant musical export, characterised by its viral dance routines and infectious beats. Amapiano tracks have been added to more than 14 million playlists.
The 2023 vs 2018 growth is 566%.
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