Mdundo.com partners with Aleph to boost sales in Africa – Businessday

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A person's hand is holding a digital advertising icon to boost sales on Mdundo.com.

Mdundo.com, a leading African music streaming platform, has announced a strategic partnership with Aleph, a global digital advertising technology company. The partnership aims to boost Mdundo’s sales in Africa by expanding its advertising reach and engagement.

According to a statement seen by BusinessDay, this partnership will allow Aleph to assume the role of an authorised sales partner for Mdundo, with the primary goal of enhancing and expanding the platform’s advertising reach…