Beats by Dre and Alo team up with Tyla for an exclusive campaign

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South African Afropop princess Tyla has become the new face of an exclusive campaign in collaboration with Beats by Dre and Alo Yoga.

After launching her first album, Tyla has teamed up with Beats by Dre and Alo Yoga for an exclusive campaign. Alo Yoga, the American athletic apparel brand, has announced its latest collaboration with Beats by Dr. Dre, introducing the Beats x Alo Special Edition Fit Pro wireless earphones.

To elevate this partnership, the two companies have enlisted Grammy award-winning artist Tyla for a short film campaign featuring her new track Safer. This collaboration…